Fashion is something we deal with every day. Even people who say they don’t care about what they wear choose clothes every morning, as they get ready to step out. What’s the driving force behind it? Independence!
That’s the power of fashion, which compels you to stand out in the crowd every day! We are constantly being bombarded with new fashion ideas from music, videos, books and television. One’s style is also influenced by movies. Remember the time when Ray Ban sold more sunglasses after the release of the iconic movie “Men in black”? Or the time when every teenager dressed like Elvis Presley at Halloween parties and prom? Good old days are hard to forget, however, the new times come with new waves of styles and we at Koskii want to celebrate the special someone in each one of you!
As we enter the millennial world, fashion takes a 360-degree turn. Today’s boys and girls are less dependent on-trend and fashion forecast and more depended on self-identified styles and fashion, which is something that keeps us inspired at Koskii. Why? Because fashion become twice more beautiful when it’s personalized!
Koskii’s collections are very much inspired by the idea of independent styles. This is why you will always find a style that suits your bridal or festive persona in our bridal and occasion wear collection! Our motivation to develop an in-house customization team was very much influenced by the nuances of today’s bridal needs, that is personalized, inspired, and all about celebrating “self”. And what’s a better way to enjoy oneself than indulging in fashion?
Fashion is a state of mind. A spirit, an extension of one’s self. Fashion talks, it can be an understated whisper, a high-energy scream or an all-knowing wink and a smile. Most of all fashion is about being comfortable with yourself, translating self-esteem into a personal style.
It is a means of self-expression that allows people to try on many roles in life. Whether you prefer hip-hop or Chanel-chic, fashion accommodates the chameleon in all of us. It’s a way of celebrating the diversity and variety of the world in which we live.
It is about change, which is necessary to keep life interesting. It’s also a mirror of sorts on society. It’s a way of measuring a mood that can be useful in many aspects, culturally, socially even psychologically. At the same time, fashion shouldn’t be taken too seriously or you lose the fun of it.
This Independence Day we’d like you to unleash yourself from the fashion forecast and allow yourself to listen to what you want! True independence and freedom can only exist in doing what's right for you!
We wish you a fashionably independent year!